what's new


July 11th, 2010

Summer camp T-shirt design for our buddy at Adobe

Tags: design

We designed this T-shirt for a friend at our client, Adobe. His family does an annual summer camp retreat. It's 65 degrees and foggy here in SF in July, but now we can't stop thinking about s'mores!


June 29th, 2010

Teaming up again with Out & Equal

Tags: design

We've signed up to again work with Out & Equal Workplace Advocates to create all of their 2010/2011 marketing communication and summit materials, and a redesign of their website.

April 29th, 2010

Ease Entertainment website is live

Tags: design

Ease required a new website that better served their expanding company and distinguished it from their two main competitors in the field of entertainment payroll and accounting. We re-envisioned their web presence as a resource tool for their client base, and created the imagery throughout the site. We built this sleek, easy to navigate site over Wordpress, the open source content management system.


April 28th, 2010

Website for Betty Roi Musique


Another website built on Wordpress. We're just smitten with this open source content management system. We're loving the way we can marry our designs to this robust platform, and our clients are loving it, too. Why? Because with no coding experience, they can easily maintain the site on their own—update text, photos and other media, create pages, maintain a blog—without waiting for, or incurring the costs of, a webmaster. You should ask us if Wordpress is the right CMS for your business. See other work we've done for this talented Chanteuse.


April 18th, 2010

Identity and website for land use attorney

Tags: design

We designed the website for the law office of Andrew C. Bell, and built it on Wordpress, the open source content management system.



April 6th, 2010

Email blasts for Paycor

Tags: design

We designed a series of email blasts for Paycor, the national payroll service provider.

March 28th, 2010

Be Bad, Do Good

Tags: design

We couldn't stop ourselves from using REAL BAD's tagline as the head for this post (no, we didn't write it. Drats! But we did write the headline on the home page.) REAL BAD is the mega-sized fundraising event of San Francisco's Folsom Street Fair. They've raised over $1 million that has been distributed to organizations that create local impact, sustainable results and/or measurable change, especially in the areas of civil rights, community development, social services, HIV/AIDS and other health-related issues.

REAL BAD needed a website redesign that reflected the mood and magnitude of their event, and they required a site that didn't rely a webmaster to make the frequent content changes they desired. We built the site using Radiant on Ruby on Rails and created a friendly client interface that makes it simple to update all content on the site.

See the site here.


March 7th, 2010

Michael Mullin Architect

Tags: design

We're working with this talented, resourceful residential architecture firm to refresh their brand and update their marketing materials. The first phase was a retooling of their logo.


March 3rd, 2010

Print materials and signage for The Television Show of Tomorrow

Tags: design

The inspired and tireless Tracy Swedlow asked us to again handle her print and signage needs for InteractiveTV Today's annual event, The Television Show of Tomorrow, at Yerba Buena Center for the arts. We developed the core visuals, and created event signage, the program, and brochures.


February 11th, 2010

Betty Roi releases the second of two CDs, "La Lumière du Son"

Tags: design

Our second CD package design for this remarkable French Chanteuse. The disk is a mix of raga-style drones, Sanskrit chants, soundscapes, jazz and classical inflections sung in French. Check it out!


December 15th, 2009

LordRifa CD


We designed the LordRifa CD package which will be out early in the new year.


December 9th, 2009

Open Studios at ActivSpace/Berkeley

Tags: fine art

Wm and Rebecca Szeto will be part of the Activspace/Berkeley Open Studios on Saturday and Sunday, December 12th and 13th from 11am to 6pm. ActivSpace/Berkeley is at 2703 7th Street, Berkeley.

I'll be showing "Looking Down," a series of photographic sketches chronicling the half-life of street detritus, as well as a series of small acrylic portraits on paper

You can see the invitation or see more of my fine art.


November 25th, 2009

Working with Ease

Tags: design

We've been contracted by Ease Entertainment to recreate their web presence. Ease is a Beverly Hills company that provides payroll and guidance on production incentives for film and television projects.

November 13th, 2009

The first of Betty Roi's new CDs will be available next month

Tags: design

Betty Roi's new CD, "La Chanteuse de Paris", is a beautiful collection of the songs she grew up with. We (digitally) transported Betty back to Paris to create this CD package.


November 6th, 2009

aw, shucks!

Tags: design

It's just amazing what people will say about you if you send them a box of really good cookies. Read what clients have been writing about us here.

October 25th, 2009

Music makes the people come together

Tags: design

We're working on 2 CD packages for the great chanteuse, Betty Roi, and a more metal disk for Lordrifa. This studio has got TUNES!

October 23rd, 2009

Website for Hawaiian Energy

Tags: design

Based in Honolulu, Hawaiian Energy provides clean, reliable, and affordable renewable energy solutions to businesses throughout the Hawaiian Islands. We updated the company's visual identity while maintaining their original, hand-drawn logo and crafted a website that leverages the company's local roots.


October 7th, 2009

Out & Equal hosts its 2009 Workplace Summit in Orlando

Tags: design

Out and Equal Workplace Advocates hosted its annual international Workplace Summit, the premier conference on LGBT issues in the workplace, in Disneyworld. We provided the creative direction and design for the event, developing its visual theme and advertising campaign and all event materials, from invitations and email blasts to the 168-page program book and event signage.

You can see the full program book here.


October 1st, 2009

Out & Equal publishes a book on workplace inclusiveness

Tags: design

Out and Equal had us design their first venture into publishing. "Allies at Work" is Dr. David M Hall's hardcover book on inclusiveness in the workplace.


August 4th, 2009

Website design for Ixia

Tags: design

We designed and developed a fitting website to show off the work of Ixia, one of San Francisco's premiere floral designers. Just in time for it to be named a Google Favorite by Stanlee Gatti, who said "Other than my own studio, this is the finest flower shop anywhere." We have to agree: we're always taking out-of-town guests passed their gorgeous window displays.


August 4th, 2009

Website for Koltun Attorney

Tags: design

We developed the identity and letterpressed stationery system for Koltun Attorney, a small San Francisco legal practice. The website is built on the Wordpress platform, which allows the firm to easily update the site with no technical training.


July 30th, 2009

New print ad campaign for Paycycle, Intuit's web-based payroll service

Tags: design

Intuit engaged us to rethink a series of print ads to be placed in accounting magazines. We redirected their previous ads, focusing the spreads on personal stories of accountants who increased profits using Paycycle's easy-to-use online payroll.


June 15th, 2009

Identity and logo for Sunflower Wellness

Tags: design

Sunflower Wellness is a non-profit that provides therapeutic movement and exercise for people living with cancer. They're a great group of people, doing important work. Receiving a cancer diagnosis is typically catastrophic. Although research supports the positive effects of exercise during and after treatment, patients and medical professionals often lack the expertise for creating an effective and sustainable exercise program. Sunflower Wellness's exercise programs are offered in health clubs and clinical settings.


April 23rd, 2009

A promotional book for Justrich Design

Tags: design

Justrich Design, an interior design firm, needed something more substantial than a brochure to hand to their discriminating clientele. We thought a small book, no more than pocket size at 5.5" square, would be a memorable way to showcase some of their best projects. You can see the entire book here.


April 13th, 2009

2009 Materials for Out & Equal Workplace Advocates

Tags: design

We were awarded the contract to design and produce all print and event materials for Out & Equal Workplace Advocates. O&E is a national non-profit that advocates workplace equality for all sexual orientations and gender identities. We worked with O&E to refine their business identity and subordinate their various sub-brands to the primary brand. We designed and produced templates for email blasts, visual themes and invitations for several events, and conference materials for their annual summit in Orlando.



September 28th, 2008

Identity and website for Granite Bay Energy

Tags: design

We just launched the website for Granite Bay Energy, an alternative energy company in Northern California. We created their logo and presentation materials, too.



August 23rd, 2008

A new Lasik eye surgery center in Raleigh, NC

Tags: design

Travers Lasik is a Lasik eye surgery center in Raleigh, NC. Travers came to us because of the work we'd done for LasikPlus, the national Lasik chain. We designed this start-up center's logo and website.


March 10th, 2008

Healthy people, healthy pets

Tags: design

Simple Medicinals makes homeopathic natural health care products for people and pets. We created the company's logo, stationery system, marketing materials, and in-store signage.



March 1st, 2008

Organic Style magazine launches

Tags: design

We teamed with a great crew to launch Organic Style Magazine, an interactive online publication about the green lifestyle. We developed the format, and then art directed and produced the issues, which were edited by Bill Marken, formerly editor-in-chief of Sunset. You can see three full issue of Organic Style here.


December 25th, 2007

Benefit Magazine aims to be a resource for philanthropists

Tags: design

The publishers of Benefit Magazine contracted us to create a smart, glossy, bi-monthly about the lifestyle of philanthropy. We developed the organization's logo and marketing materials, and, as design director, handled concepting, art assignments, and design, as well as overseeing production.

See full issues here.


August 27th, 2007

A new identity for Applied Adviser

Tags: design

We created the logo, stationery system and signage for Applied Adviser, a New Jersey based LLC that offers financial planning and tax preparation.



July 15th, 2006

NorthStar rebranding and new marketing collateral

Tags: design

We refined the identity of this financial services organization, creating a new logo, website and suite of sales materials. See NorthStar.


March 12th, 2006

New projects

Tags: design

We've been keeping pretty darn busy these last few months. Some of our recent projects include:

Brown & Co. Real Estate / Rebranding, stationery system, website, marketing brochures
LasikPlus / e-mail marketing
Onmark / Advisory Board event identity, event signage and materials
Yoga du Soleil / Identity, print collateral, website
Angel B / Identity
NextStep / Identity, stationery system, print collateral
Potrero Post / Identity, stationery system, marketing brochure, Audio CD packaging
Monster Desserts / Retail interior branding
Moore-Wallace / Direct marketing campaign

June 5th, 2005

Wm's home and office the subject of a feature in the July Better Homes & Gardens

Tags: design-aholic

Whatever it is that keeps the ideas bubbling doesn't go away after work hours. Sometimes it sends Wm to the painting studio, and sometimes it follows him home and makes him tinker, rearrange, design furniture, etc. The BHG article, by West Coast Editor Paige Porter, talks about the remodel of Wm's Edwardian condo and the need for solutions to everyday design problems. Catch it on newsstands now, or see it here.



May 13th, 2005

Group Show at Belcher Galleries

Tags: fine art

The Spring Show, May/be, was curated by Stacey Bellis, Corporate General Manager of Franklin Bowles Galleries. There are photos of the reception, which drew in over 700 art goers, on Alan Bamberger's Art Business site. See Wm's fine art site.


November 24th, 2004

San Francisco Houses has a chapter on Wm's home

Tags: design-aholic

A chapter (The Castro Residence) of the book San Francisco Houses from Te Neues Publishing Company was dedicated to Wm's Edwardian flat.


November 21st, 2004

Decisive creative for the BAI Show in Vegas

Tags: design

Wm teamed with Sutherland Corporation to create a marketing strategy, sales materials, and booth design for Active Decisions for the BAI Retail Delivery Conference & Expo 2004. Wm provided the concept, copywriting, and design for the booth and the marketing materials. See more of our work for Active Decisions.


November 12th, 2004

Wm designs two executive golf events for BEA Systems

Tags: design

After the success of last year's executive golf event at Crystal Springs, BEA Systems again turned to us as to develop visual identities for their 2004 events at Copper Creek (Toronto) and Mansion Ridge (Monroe, NY). We created invitations, branded gifts, and over 50 pieces of event signage. See more of our work for BEA Systems.


October 22nd, 2004

San Francisco's Open Studios 2004

Tags: fine art

Open Studios at the Belcher Galleries continues to attract increasingly large crowds of art-goers every year. We're excited to be handling their promotion, and William feels fortunate to be one of the resident artists! See our work for Belcher Galleries and visit William's fine art site at williamsalit.com.


October 15th, 2004

Harvest Urban Market has its grand opening

Tags: design

Wm began working with Harvest and the architectural firm of Morgan Live Work Play in late 2003 to rebrand the upscale market and its new SOMA location. The space was ready for the big day, with a new logo and identity, packaging, uniforms, window graphics, banners, bags, and interior signage. Hundreds of guests, vendors, and local bigwigs were plied with food and wine and jazz, and a grand time was had by all. See more of our work for Harvest Urban Market.


July 6th, 2004

CNN Money includes Wm's home in a feature story on remodels

Tags: design-aholic

Click on the photo gallery to see before and after pix!